advertising agencies Archive
Advertising Agencies Hit With New Competitive Threat
On April 25, 2017 In Thought Leadership
There’s a new threat on the horizon for advertising agencies. Leading successful service providers including Accenture, Deloitte, KPMG, IBM, McKinsey and PwC are acquiring advertising companies. Why should you take note of this movement if you’re not in the advertising business? Because it serves as a warning for other industries: digital platforms are starting